Tech | Actions to Promote Gun Safety Given the intersections with how guns are financed and distributed and where gun violence occurs, Tech companies should consider the following actions. STAGE 1 STAGE 2 STAGE 3 STAGE 4 Evaluate where intersections with Develop action plan to dissociate Integrate gun violence prevention Define a policy of a value chain the gun violence value chain products from gun violence in products and marketing free from gun violence, including • Assess hate speech and • Prohibit licensing, marketing, • Where relevant, innovate in management to support other policies for inclusion of and advertising with partners gun safety products, or implementation and relevant gun safety practices that promote gun violence disseminate information on targets and KPIs • Assess partnerships with • Prohibit customers and promoting gun safety in advertisers, marketers that clients from using services products and marketing contribute to the gun and platforms to promote gun violence value chain violence • Evaluate vendor relationships, screening clients for ties to gun industry • Create a Gun Safety Code of Conduct for clients and vendors